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All about hashtags

February 5, 2015 By Danielle Hatfield Leave a Comment

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Recently, the local CBS affiliate WFMY News 2, interviewed me about what hashtags would be big this year. I pointed out that jumping on the ‘hot’ hashtags may seem like the right thing to do, but more often than not, your message will get lost in the noise of everyone else hoping to get heard or smarmy marketers peddling things not even related to the hashtags they are hijacking.

Though this interview was mainly focused on Twitter – hashtags are used on social networks Twitter, Facebook, Instagram, Google+, Vine and Pinterest and I wanted to give a little more detail and clear a few things up.

Wondering what the hell a hashtag is? Well, the easiest way to explain it is this; with a hashtag you can create, find, and join in online conversations using social networking sites that support hashtags. Whether you create your own unique hashtag, use an existing one or are simply focusing on keywords in your social updates, hashtags play a huge role in sorting and spreading information. From social events to community causes, hashtags help users searching or creating information related to specific topics, industries, locations, webinars, keywords, events, products, protests, conferences, T.V. shows and newscasts, movies, political events, chats . . . you get the idea now?

Examples of hashtags:

Location based hashtags: #NOLA, #TriadNC, #GSOnc, #Chi, #GSO, #DGSO

Evergreen examples of conference hashtags: #SXSW, #SocialFresh, #SMMWorld, #userconf

keywords based on industry: #SoMe, #PR, #FinancialAdvisors, #HR

T.V. show hashtags: #WalkingDead, #ParksandRec, #Scandal

Twitter chat hashtags: #MobileChat, #MediaChat

There are many more hashtag examples (both good and bad) out there.

Here are a few great posts you may find helpful:

  • Why Industry Hashtags #FAIL
  • When Good Hashtags Go Bad
  • Hashtags Gone Wrong: 6 Examples of Unfortunate Hashtag Choices
  • 8 Hijacked Hashtags Gone Horribly Wrong (or Right)
  • 13 Epic Twitter Fails By Big Brands
  • The 7 Types of Hashtag Abusers
  • The Anatomy of a Branded Hashtag Hijacking
  • Hashtag hijacks: When corporate PR and social media staff get Twitter all wrong
  • Hashtag Hijacks: When Twitter Bites Back
  • Are You Writing Your Hashtags Correctly?
  • Do You Use Spaces When You Hashtag a Phrase? 

Do’s and don’ts for using hashtags: 

Do be brief – with the ideal tweet consisting of only 100 characters, you don’t want to use them all up with a painfully long hashtag that will be difficult to remember or leave no room for a link or photo.

Do be relevant and research! research! research! – when creating hashtags make sure you’ve done your research before  implementing that new hashtag as part of your social media campaign. Seriously. . . search. Also – be careful if you see a product of yours trending on twitter – it may not be what you think.

Do be specific – not only can being specific help your hashtag, so too can using capitalization. How you ask? Well, I’ll share an example from Sabotage Times from a post Chris wrote on the funniest hashtag hash ups : #hobbitch vs. #hobbitCH. You see how that helps? Now, it’s still the same search – but visually the reader isn’t as likely to get confused.

Don’t use too many – seriously don’t make every word a hashtag and don’t add fifty hashtags to your next post . . . no one likes a #hashtagdouchebag

Don’t hijack – Just because you see a trending hashtag doesn’t mean it’s a good idea to start shoveling your sales message. Seriously stop that shit.

Don’t use spaces – do we really need to go over this? It’s 2015. Don’t use spaces or else it will break the link.

 

How do you recommend using hashtags? 

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Filed Under: Facebook, Foursquare, Google+, Instagram, Pinterest, Social Media, Social Media 101, Twitter

About Danielle Hatfield

Owner/Chief Dirt Digger at Experience Farm - DIYs, recipes and sharing my 2 cents on social media

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I can’t describe the joy this little fella has b I can’t describe the joy this little fella has brought to our lives. 😍

We sadly lost our sweet Charlie back in March to chronic kidney disease. We were heartbroken that our four legged friend of nearly 12 years finally crossed the rainbow bridge. 

Months later we had the opportunity to rescue Max. His mother had died and he needed a home...and we needed some hope for the future. 

Max is growing fast and his boundless energy and sweet snuggles have brought some much needed joy to our lives. 

He’s a #GermanShepherd / #TerrierMix and is not only fast but wicked smart. 

Even on the toughest day he makes it brighter. ❤️

#adoptdontshop #puppypower #pandemicpuppy
They say that #SewingMendsTheSoul and agree 💯%. They say that #SewingMendsTheSoul and agree 💯%. 

Sipping @cafedumonde coffee out of my antique #NoritakeChina and #HandSewing some #AntiqueLace from @thebrandonpirece’s grandmother’s stash to mend a velvet cape is my #MindfulnessMeditation today. 

I am looking to add more #MindfulMoments to my 2021. Though I don’t have the complete set to my antique @noritakechina coffee cups - they bring me such joy every time I use them. (and I have no clue what the pattern is! help?!) 

#ThriftStoreFinds like this, that contribute to my #MindfulnessMeditation, are giving me hope for what the #NewYear can offer. ❤️
“As long as you keep secrets and suppress inform “As long as you keep secrets and suppress information, you are fundamentally at war with yourself…The critical issue is allowing yourself to know what you know. That takes an enormous amount of courage.”

- Bessel A. van der Kolk, @thebodykeepsthescore : Brain, Mind, and Body in the Healing of Trauma

I’m close to finishing this amazing book. If you have suffered #trauma in your life I highly recommend #thebodykeepsthescore. It is helping me come to terms with my own trauma in so many ways. ❤️
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@TheBrandonPierce grilled #sriracha marinated shrimp and I brewed @cafedumonde #chickorycoffee and cooked @quaker old fashioned #grits with a pat or three of unsalted butter and @betterthanbouillon vegetable base. 

Most of the time we eat this dish out of a salad bowl. 🤤 The grits are slathered in butter,  @traderjoes sriracha sauce is drizzled over piled high shrimp, and grated black pepper #ToscanoCheese blankets the shrimp like snow. 

It’s one of my absolute favorite breakfast/brunch dishes! 

I tried something a little different with the plating - seeing as we had already eaten most of our #GrillDay portion of shrimp. 😬

I am still working on our #ChristmasBrunch menu... and I learned that this is a perfect portion size that helps us save room for ALL of our favorite holiday foods. 

What’s your favorite holiday dish? 

#BrunchRecipes #BetterThanBouillon #CafeDuMonde #Quaker #SouthernCooking #ItsaSouthernThing #TraderJoes
Going through my #FabricStash today to find pieces Going through my #FabricStash today to find pieces that are perfect for #ChristmasStockings. 

I’ve enjoyed #HandSewing these @orange_bettie mini stockings to surprise some of our elderly relatives with treats on Christmas Day. 

If you love #sewing this is a great project to not only help you give a #handmade gift but it also makes quick work of the fabric you may already have stashed away.

Here’s a link to the pattern: http://orangebettie.com/2018/11/27/mini-christmas-stocking-in-3-sizes-free-sewing-pattern/

#HappySewing!
#HomaroCantu once said “When we think of classic #HomaroCantu once said “When we think of classic #AmericanDesserts, we tend to imagine apple pie and ice cream. However, the most classic American desert of all might be the #ChocolateChipCookie.”

I couldn’t agree more! I’ve been baking #ChocolateChipCookies to share for the last week now and it has become a much needed calming holiday ritual. 

I’ve upped the #ChocolateChips in my recipe to 3 cups and my chief taste tester @thebrandonpierce tells me it’s perfection. I hope y’all feel the same way. ❤️
I do love it when @thebrandonpierce makes breakfas I do love it when @thebrandonpierce makes breakfast. 😍

A #SausageEggAndCheese #ButtermilkBiscuit FTW!
The only things missing are a warm #beignet and ja The only things missing are a warm #beignet and jazz. ❤️ #cafedumonde
One of the most wonderful things you can do is #Sh One of the most wonderful things you can do is #ShareYourJoy with the world. 

Make time this holiday season to share something that brings you joy. 

Whether it’s a #homemade goodie or locally bought gift. Give from your heart this holiday season and let the people who impact your life in a positive way know what they mean to you. 

Gratitude is a miraculous gift. ❤️
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